Female couple cuddling on the sofa with their sleeping son.

Grandparents Cuddling Baby Granddaughter At Home With Parents In Background

Prevent Shaken Baby Syndrome BC

All babies cry, some more than others. Prevent Shaken Baby Syndrome BC’s mission is to reduce Traumatic Head Injury-Child Maltreatment (THI-CM)/shaken baby syndrome (SBS) through the education of all new parents in BC.

I want to learn more as a:

Parent/Caregiver Provider

43,000+

babies born each year in BC

46,000+

of materials distributed in 2022

400+

people completed training in 2021 and 2022

2k+

Books Distributed in 2022

43.4k+

Babies born in BC each year

200+

Newly Trained Personals each year

20+

Participating Organizations

What is SBS?

Shaken baby syndrome (SBS) is the group of signs and symptoms that results in traumatic head injury from violently shaking an infant.

SBS can happen with or without an impact to the head. Some parents or caregivers may shake their babies out of frustration, stress, or anger due to inconsolable crying. Other caregivers may simply not know that shaking a baby can be so dangerous.

Learn more about this injury

About our program

Prevent Shaken Baby Syndrome BC has delivered the Period of PURPLE Crying®, an injury prevention parent education program, since 2009. This province-wide program provides education on increased infant crying, soothing techniques, coping skills, and the dangers of shaking infants.

About Us